Do you often hear about open orders? This is the meaning & how to use it for business!

Order comes from English, namely "order" which means order or the act of ordering in Indonesian. Over time, this word was adapted into Indonesian to become "orderan".

In the Big Indonesian Dictionary (KBBI), "order" has two main meanings. First, “order” refers to an order, namely goods or services requested by someone, such as a customer or buyer. 

Second, this term can also mean an order to do something, usually given by superiors to their subordinates. In the business world, especially online shops, 'order' is more often used in the context of orders.

These orders can be for specific products, food, or even services. Therefore, this term is closely related to buying and selling transactions, especially on online platforms. 

So, do you understand the meaning of order? Now it's time for us to get into more technical terms, such as open orders and pre orders. Curious? Check out the following article, OK!

What are Open Orders?

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You must often hear the term open order, especially in the world of online business. Well, actually open order what is that? In short, open order means system where customers can immediately place orders, without having to wait a certain time. 

Different from the open PO context, so if open pre order means refers to the ordering system, namely when goods or services are not yet available and will only be processed after a certain time limit.

Well, many businesses use the system open order because it is more flexible. Customers can immediately buy available products without having to wait.

However, there are also those who choose open pre order, how come!

Especially for products that are made on request or have limited stock. Well, now you understand open order and open pre order, possible? So, how do you use it to make your business more profitable? Come on, take a look!

Read Also: Understand the function, formula and examples of retained earnings for your business

Benefits of Open Orders for Business

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System open order has many advantages, especially for businesses that want to increase sales quickly. So, here are some benefits that you must know, you know:

1. Customers Can Shop Directly

Because open order means Orders can be made at any time, customers don't have to wait long. 

Of course, this makes them more interested in immediately buying your product, right?

2. Easier to Manage Stock

Through open order, you can immediately see which products are selling best.

This means that this helps you manage stock and avoid products piling up without being sold.

3. Faster & Practical Transactions

This system is suitable for businesses that want to increase turnover quickly. 

Customers just choose the product, pay, and the order is processed immediately. 

The open order implementation strategy is suitable for small scale businesses, so don't worry!

4. Can be combined with Open Pre Order

If there are exclusive products or limited stock, you can apply the system open pre order equivalent to open order. 

Well, this certainly makes customers more flexible in choosing how to shop.

These are some of the advantages when you implement an open order system in business. 

Then, how to maximize open order so that your business can grow? Check out the next tip!

Read Also: Getting to Know the Sales Force as the Key to Sales! Get to know its role in business

How to Take Advantage of Open Orders to Make More Profit in Your Business

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1. Make sure the product is always ready stock

Because open order means customers can order at any time, make sure stock is always available. Don't let customers be disappointed because the product they want is out of stock.

2. Use a Digital System to Manage Orders

Manual recording can be complicated and prone to errors. Use online order system so that all orders are recorded automatically. So, through technology, you can manage orders more easily, both for dine-in, pick-up and delivery.

3. Combine Open Order and Open Pre Order

As previously discussed, open pre order means ordering system for products that are not ready stock. Well, you can combine open order for available products and open pre order for special products based on customer requests, isn't that interesting?

4. Leverage Customer Data for Marketing Strategy

Having complete customer data can help you create effective marketing strategies. Well, if you can take advantage of this, then you can get access to customer data and understand their preferences.

5. Use Multiple Payment Methods

Make sure customers can choose the most convenient payment method. In essence, look for a platform with more flexible transactions, because it supports various digital payment methods and e-wallets.

Conclusion

Open order means placing orders without time restrictions. It may seem easy, but without an organized system, business operations can get chaotic, especially when orders flood in. Manual recording increases the risk of errors.  

The solution? ESB Order. This system helps culinary businesses manage orders more efficiently. Customers can place dine-in, pick-up, or delivery orders through a single platform without needing to contact an admin.  

ESB Order also supports various digital payment methods, ensuring faster transactions without relying on cash. Additionally, its lower commission rates (starting at 1%) help restaurants reduce operational costs.  

Another advantage is the menu recommendation feature, which boosts sales by suggesting items based on ordering trends. You can even create an online restaurant with ESB Order. Get started today!