Using ESB System, Meltdown Bar Becomes a Favorite Hangout Spot!

Meltdown By Tori Bar in Dharmawangsa isn’t just your average eatery or beer spot. It was born from the creative ideas of friends who wanted to create a chill-out place after work. Now, Meltdown has become one of South Jakarta residents' favorite spots to unwind, with its cozy atmosphere, affordable prices, and delicious food and drinks!

Source: Instagram.meltdownbytoribar

One of the secrets behind Meltdown's smooth and seamless operations is its use of the ESB system, including ESB POS, a cashier app with the most comprehensive features that can boost profits by up to 40%. It also uses ESB Core, an ERP software that helps manage financial performance and stock control. Lastly, there's ESB Order, a food ordering system that simplifies customer orders across multiple modes (Delivery, Pick Up, Dine-In), speeding up the ordering process by 40% compared to manual orders through waitstaff.

Imagine Aji Suwandhi, the owner of Meltdown, who also has a full-time job, but can still monitor the bar from anywhere at any time. How? Thanks to ESB, the owner can track sales data and stock levels in real time through a single dashboard. No need to visit the bar—just check the phone or laptop, and all the information is right there.

Read also: The Success Story of Donat Bahagia with ESB

Why Choose ESB?

Source: Dokumentasi ESB

"When it comes to choosing ESB, the answer is simple. Many large bars and lifestyle outlets in Senopati use the ESB cashier app. So, Meltdown had no doubts about trusting this system. Especially with Meltdown having two floors (including a rooftop), this system makes the ordering process super easy," said Aji Suwandhi, the owner of Meltdown, when interviewed by the ESB team.

Additionally, Meltdown uses ESB Order, which allows customers to simply scan the code at their table to place orders, and the food is delivered without the hassle of running up and down the stairs.

“ESB isn’t just a typical cashier system, but a complete ecosystem for F&B businesses. From front-end to back-end, this system handles everything. So, no need to install multiple, confusing software. With ESB, all the data is centralized in one place, which is crucial for bar owners who love data,” Aji explained.

All necessary information can be easily accessed, from operational reports to business insights, enabling Meltdown to make wiser and more profitable decisions for the future.

Meltdown's Strategy to Attract More Visitors

Source: Dokumentasi ESB

In addition to top-notch service, Meltdown has various strategies to attract visitors. “Every Friday, we host fun events, and every day, we offer promos that won’t hurt our customers’ wallets,” Aji added. Some of the events and promotions include ‘Sing Along’, ‘Pesta Warga’, and ‘Ladies Night’, among many others.

This strategy allows Meltdown to appeal to a wide range of people, from those with limited budgets to those who want to relax after work and enjoy Japanese food and drinks.

With a combination of a fun vibe, exciting events, attractive promotions, and excellent operational systems from ESB, Meltdown Bar has successfully become a favorite hangout spot for South Jakarta residents. 

What about you? Want your restaurant to be like Meltdown? Contact the ESB team now and discover the best solution for your business. Click here to join ESB, the F&B Business Expert!