10 List of Successful Franchise Businesses in the Culinary Industry in Indonesia

Are you interested in starting a culinary business but don't want the hassle of finding a brand name, recipes, ideas, and restaurant concepts? Then you should get to know about franchises or franchises. Franchises are certainly not unfamiliar to culinary entrepreneurs. This model is widely liked and can be profitable.

So, here's the deal, in simple terms, a franchise is a right granted by a company (franchisor) to an individual or entity (franchisee) to operate a business using the franchisor's brand, system, and business model.

Franchises are a favorite choice for entrepreneurs because they are easy to promote, grow quickly, and can be profitable. In Indonesia itself, there are plenty of examples of franchises, from culinary to retail.

If you're looking for information about franchises, how franchises work, and the top 10 recommended franchise lists in the culinary industry in Indonesia, you're in the right article, so read on!

Understanding Indonesian Franchise?

Source: Prolegal.com

In Indonesia, we also use the term "waralaba" for franchises. Now, according to the Big Indonesian Dictionary (KBBI), a franchise or waralaba is like teamwork in a business where the results are divided according to the agreement.

Then, quoted through the kumparan.com website, according to Government Regulation (PP) No. 42 of 2007, a waralaba is a special right owned by an individual or company over a business system characterized by creating a business by selling goods or services that have been successful and can be utilized by others according to the franchise agreement.

So, it can be concluded, that a franchise business is like a cooperation in the form of opening a new branch, but ownership is by someone else based on an agreement. This way, as a business player, you can profit from full rights over the business brand. For more detailed information about how the culinary franchise business works in Indonesia, you should read the explanation below.

Pay Attention to These Things Before Starting a Culinary Franchise Business in Indonesia

Source: Simplygroup

Franchise businesses were initially popular in America, but as time goes by, it has expanded to Indonesia as well. Now, franchise businesses in Indonesia involve several parties.

1. You Must Handle Licensing

The first and most important thing when starting a franchise business in Indonesia is the franchisor and franchisee. So, the franchisor grants the license, while the franchisee receives it.

2. Make a Cooperation Agreement

After handling the licensing, usually, the franchisor and franchisee will make a cooperation agreement. Then, on one side, the franchisor provides the goods needed by the franchisee, including raw materials.

3. Prepare the Right Budget

Meanwhile, the franchisee must maintain the brand image and product quality of the franchisor. Of course, the franchisee also has to pay a certain amount of money as a franchise fee to the franchisor. Once this agreement is approved, then the franchisee can open their business. Usually, after the franchisee pays, there will certainly be some benefits obtained. Such as cooking equipment, cashiers, raw materials, rented places to sell, and even some franchisors also offer competent employees. So you just have to run the business.

Franchise businesses are actually easy to do, you know. Because you (as a franchisee) don't have to bother thinking about the brand, name, taste, or quality of the products, and other equipment. Everything is prepared by the one who gives the license.

10 List of Recommended Franchise Businesses in Indonesia in the Culinary Field

Source: CorpNet

After understanding the concept of Indonesian franchises and how Indonesian franchises work. You might be interested in starting a culinary business through a franchise, but you may experience other confusion. Such as, what brands are successful in the culinary field?

Well, you don't need to worry. Because we will also provide 10 recommendations for culinary franchise businesses in Indonesia that are profitable, let's explore the list below:

1. Pempek Farina

If you're eager to dive into the culinary business, check out the Pempek Farina franchise. It's not just ordinary food, but the typical Palembang pempek that's addictive, made from mackerel and sago flour! Even cooler, you can start the franchise business with just Rp1 million.

2. Coffee Toffee

If you love coffee, Coffee Toffee franchise is an exciting choice! Their coffee is of high quality, made from the best Indonesian beans. There are plenty of coffee menu options that can make you addicted, and the interest of the people in coffee in Indonesia is growing every year.

3. Sour Sally

Sour Sally is one of the Indonesian franchises that sells favorite drinks! Their black yogurt is healthy and delicious, with many tempting flavor variants. Their branding is super cool, and their promotion strategies are also very effective! So it's worth having a Sour Sally franchise.

4. Zenbu

Are you craving for Japanese cuisine? Then, try the Zenbu franchise. This Japanese restaurant offers authentic dishes that will melt your tongue! Guaranteed with fresh and authentic ingredients, and the dining experience here will surely satisfy you.

5. Mixue Ice Cream

Mixue Ice Cream from China offers cheap but delicious ice cream! With pocket-friendly prices, their products are quickly accepted by many people in Indonesia. If you want to be their partner, the capital is around Rp808 million, including raw materials and training.

6. Sabana Fried Chicken

Sabana Fried Chicken is perfect for fans of comfort food! The prices are friendly, and their fried chicken is delicious. The initial investment to join them is also not too high, only around Rp17 million.

7. Kopi KULO

Kopi KULO also has its own success story. Although its popularity is relatively short-lived, it already has hundreds of outlets in various cities. The price to join as a partner is still affordable, starting from Rp125 million.

8. Es Teh Indonesia

Finally, Es Teh Indonesia's reputation is undeniable. Es Teh Indonesia has more than 500 outlets, so the chance of success is huge. The capital to join them is around Rp120 million for licenses, equipment, and raw material stock.

9. Es Teler 77

Es Teler 77 has been a favorite before other drink brands became hits in Indonesia! Es Teler 77 also has many branches in various places, so the chance of success is huge. To become an Es Teler 77 partner, you need around Rp80 million.

10. Kopi Janji Jiwa

Kopi Janji Jiwa also has its charm in the coffee franchise world. Kopi Janji Jiwa itself has the tagline "fresh to cup", which means they always maintain the quality of the coffee for consumers to enjoy. Janji Jiwa also offers menu choices, and they also have tea and toast to add variety to your sales.

So, now you understand franchises, right? With a deep understanding of franchises, how they work, and franchise recommendations in the culinary field in Indonesia, you can see how diverse the opportunities and potentials offered by this interesting business model are. With the right steps, anyone can start their business journey and achieve success in this dynamic and opportunity-filled culinary world.